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How to use game mechanics to win in business
5 days ago

How to use game mechanics to win in business

The gamification market is different throughout the world. In the US, you will find a lot of couponing and cross channel uses such as print on everyday products. In Europe, campaigns are more about prospects/lead collections and social network/ web/ mobile and some print ad (newspaper) campaigns.
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Don’t Be a Fool!  Why You Should Treat Your Game Dev Like a Business!
1 week ago

Don’t Be a Fool! Why You Should Treat Your Game Dev Like a Business!

Ever hear the inspirational saying shoot for the moon, if you miss you will land among the stars? Sure!  You’ve seen it posted on Facebook by millions of social ‘media …
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Are mobile games the same as “real games”?
2 weeks ago

Are mobile games the same as “real games”?

Is Candy Crush comparable to Dark Souls?

Are mobile games just as valid as “real games” on console or PC? Are they played by the same people or even the same kinds of people? I see this topic come up a lot, and the discourse of everyone involved got me excited about writing this article.
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How to Not Market Your Game
3 weeks ago

How to Not Market Your Game

Ahoy hoy!  You know, I want to help all you courageous indie game developers with the biggest caveat you often ignore.  Marketing!  Yes, it’s the word that makes you say …
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