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About Nicolas Babin

A rare combination of technology, marketing - gamification & management. Agile & growth hacker mentor & transformer.
Latest Posts | By Nicolas Babin
The evolution and convergence of data and how gamification helps the big picture
1 week ago

The evolution and convergence of data and how gamification helps the big picture

When I first started to work in marketing back in the 90s, data was already seen as gold. We could use data to learn better about our prospects, we could …
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How to use game mechanics to win in business
2 weeks ago

How to use game mechanics to win in business

The gamification market is different throughout the world. In the US, you will find a lot of couponing and cross channel uses such as print on everyday products. In Europe, campaigns are more about prospects/lead collections and social network/ web/ mobile and some print ad (newspaper) campaigns.
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