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About Nicolas Babin

A rare combination of technology, marketing - gamification & management. Agile & growth hacker mentor & transformer.
Latest Posts | By Nicolas Babin
Gamification and medical applications
1 month ago

Gamification and medical applications

The G generation will engage with gaming approach and gaming mechanics in all their activities. If a brand wants to be successful it will have to speak the same language as its customers.
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Engagement and robotics
2 months ago

Engagement and robotics

The artificially intelligent robot dog also known as AIBO

Back in 1993, Sony decided with the help of Docteur Doi to work on artificial intelligence. For 6 years Sony invested …
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Life evolution through technology and games
2 months ago

Life evolution through technology and games

As the G generation starts coming into the workplace and we see remarkable technology improvements, I thought it would be interesting to look at how our lives have evolved.
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Marketing evolution from mass to personalized and how gamification is part of the evolution
2 months ago

Marketing evolution from mass to personalized and how gamification is part of the evolution

For the past 20 years, marketing campaigns have evolved. Thanks to the internet, campaigns are well targeted (most of the time) and messages are well adapted to their crowd. Banners on websites, email campaigns (the least effective in my opinion), social networks, blogs, forums and Google search ensure that you get the right message at the right time.
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